Grace Loves Lace unveils new Muse collection with built-in shapewear

Australian bridal brand Grace Loves Lace has announced the launch of its new ground-breaking collection Muse with built-in shapewear.

An industry-first and inspired by feedback from real brides, this built-in shapewear is intended to sculpt the bride's silhouette and accentuate their curves without restriction. It is formed from a power mesh sculpting fabric built into the gown's lining – intending to empower and never restrict its wearer.

Stemming from the brand's core belief that style and comfort can and should co-exist when it comes to bridal wear, the shapewear technology has been designed to be undetectable, meaning brides can avoid bulky undergarment seams, providing a targeted sculpting solution that snatches and smooths.

In another unexpected move from the brand, this is the first capsule collection from Grace Loves Lace. Marking a new era for the brand and embracing a direction towards refined minimalism, the fluidity of the fabrics used for Muse allows the silhouette created by the built-in shapewear to truly shine.

To shop, visit https://graceloveslace.co.uk